Enjoy the mellow liquor ,
Swim through life
Lifelike fish
The sake cup "Gyoyogu" will make you exclaim in admiration, "What is this?"
Three types of fish - a carp, a pufferfish, and a sea bream - live comfortably at the bottom of the "Swimming Fish" toy. The cute, slightly short fish are a modern interpretation of classic maki-e patterns, and we paid particular attention to their expressions and movements to create a sense of familiarity for those who hold them.
As soon as you pour sake into the sake cup, the fish suddenly takes on a three-dimensional appearance, almost as if it were alive. As you bring your face closer to the spout, the fish closes up in front of you, making eye contact and making you want to talk to it. If you try gently moving the cup from side to side, the fish that had sunk to the bottom begins to swim, swaying and wriggling its body in time with the sake, which sways like waves on the surface of the water.
Even before you take a sip, your heart will begin to warm up and you will feel a sense of comfort, almost like you are soaking in a hot spring, as you are enveloped in a feeling of intoxication.

It is a symbol of good luck and bringing good fortune.
The kindness of the craftsmen
Since ancient times, Japanese craftsmen have had the custom of decorating vessels with designs that are auspicious and bring good fortune. The "Gyoyogu" sake cup is decorated with maki-e (lacquerware) designs of three auspicious fish that will lift your spirits just by looking at them.
Carp are fish that are said to bring success and have been a symbol of good fortune since ancient times. They have been used in various combinations, such as the "carp on pine" motif (which symbolizes victory) and "carp on pine (waiting for love)."
The plump and well-built pufferfish is a symbol of wealth, and because of its cuteness, it has come to be known as the symbol of "fuku" (good fortune).
Sea bream has been used as an offering to the gods since ancient times, and is considered a symbol of celebration due to its pun on the word "medetai" (auspicious).
The auspicious and good luck meanings inherent in these ancient designs reflect the warm feelings of the artisans who pray for the happiness of those who use the vessels.
"Gyoyogu" is a modern revival of classic maki-e lacquerware, and it embodies our desire that those who hold the sake cup in their hands "enjoy drinking sake."

The pleasant texture of lacquer
Drinking progresses
The true power of "Gyoyogu," which soothes the heart of anyone who holds it, is revealed once you touch the rim.
The smooth texture that melts into your lips will naturally relax your body.
As the lacquer hardens while absorbing moisture, it absorbs the moisture of the person who puts the vessel to their mouth, and the pleasant sensation of vessel, sake, and person blending together as one is quite mesmerizing.
The feeling of comfort that is not found in other sake cups made of different materials can be felt in the hands holding the "Gyoyogu," and the warmth of the vessel soothes the soul, allowing it to expand freely.
The taste of sake changes over time, but sake stored in a "Gyoyogu" will retain its original flavor forever thanks to the high insulating and heat-retaining properties of lacquerware.
When you pour hot sake into the cup, the heat is not transferred, and when you pour cold sake into the cup, it is less likely to condense, so you can enjoy the subtle changes in the sake's flavor in a gradation.
When sake warms from chilled to room temperature, or when it cools from hot to lukewarm, you can keenly sense the gradual changes in texture, aroma, and crisp flavor.
Embracing lacquer, your heart begins to swim
The sake cup "Gyoyogu" opens the hearts of those who touch it. Perhaps it's the combination of delicious sake and the soft mouthfeel of the lacquer that makes you feel like you've never truly understood the joy of drinking sake before.
There is no peace in drinking alcohol when you come home tired after completing various tasks, or when you drink alcohol while your mind is still clear at a business dinner.
Even if you loosen your tie, if your mind and body are tense, you cannot be said to be drunk.
If you're going to drink, you want to drink it in a good mood.
There is another part of me that nods obediently in response to the question I ask from the bottom of my heart.
The fish gazing at us from the bottom of the sake cup seems to be wagging its tail fin in support.
...Let's put down all the baggage and do what we want to do.
Even though I haven't drunk much, I already feel lighter.
He knows it's not just because he's drunk.